I spent the first decade of my career working in growth, product marketing and SEO for agencies, software startups and in the domain name industry. I asked a lot of questions, made a lot of mistakes, and learned a ton along the way.

In 2018, my wife and I quit our jobs, sold half of our belongings, got rid of our apartment, packed up our Honda CR-V and hit the road with our dog. We spent 3 months driving, hiking and camping from Ontario to the Rockies, up to Yukon and Alaska, and then down the Pacific coast to California. We then flew to South America where we spent 6 months backpacking Colombia, Ecuador, Peru, Bolivia and Chile, capping things off with a 10-day unsupported trek in Patagonia. Trip of a lifetime!

Upon returning from our year of travel, I took an opportunity at Shopify as a Senior Growth Lead, managing cross-functional teams focused on organic user acquisition during one of Shopify's most successful and highest growth periods.

In 2022, I took on the role of Director of Growth at Wethos, a Series A startup that offers proposal and invoicing software to freelancers, where I grew the user base by over 40,000 customers in under a year.

Launched my consulting business in August of 2023, offering clients fractional SEO and growth support. I've had the pleasure of working with dozens of incredible clients from all over the world and am proud to have doubled my revenue year over year.